The financial situation of many households is becoming more strained—and this is no longer limited to the margins of society. A recent interview with our CEO, Sebastian Ludwig, and the magazine FOCUS reveals that an increasing number of middle-class households are facing financial difficulties. The main reason for this is no longer excessive consumption, but the steadily rising cost of living.
Debt Is No Longer Driven by Luxury, but by Everyday Expenses
According to Ludwig, who draws on data from millions of debt collection cases, the pattern of indebtedness has shifted significantly. While overspending—such as excessive online shopping—used to be a primary cause, today it is everyday expenses that are pushing people into debt.
Rent, energy prices, insurance, and other fixed costs continue to rise, leaving many households with little to no financial flexibility. The challenge is that these expenses are largely unavoidable and difficult to reduce in the short term.
The Hidden Risk: Gradual Over-Indebtedness
One of the most critical insights from the interview is the gradual nature of the problem. Many individuals only realize too late that their financial obligations consistently exceed their income. Small deficits accumulate over time—until missed payments and debt begin to build.
This reflects a typical path into over-indebtedness: not a single major financial mistake, but a series of smaller, ongoing pressures that eventually lead to serious financial distress.
The Middle Class Is Particularly Affected
The middle class is especially vulnerable to this trend. While typically earning a stable income, these households often face high fixed costs and have limited financial buffers. As the cost of living increases, even financially stable individuals are coming under pressure.
This development is not only concerning on an individual level, but also carries broader social implications.
Prevention Is Becoming a Key Challenge
The interview highlights the importance of financial awareness and transparency. Understanding and regularly reviewing fixed costs can help households take action before problems escalate.
At the same time, it becomes clear that the causes are not purely behavioral. Structural factors—such as inflation and rising baseline living costs—play a significant role.
Conclusion
The nature of debt is changing. Today, it is no longer driven primarily by discretionary spending, but by rising fixed costs—affecting an increasing number of middle-class households.
Read the full interview for deeper insights and real-world examples.












