{"id":15897,"date":"2025-08-23T13:54:00","date_gmt":"2025-08-23T11:54:00","guid":{"rendered":"https:\/\/newsite26.coeo-group.ai\/foretagets-farger\/"},"modified":"2026-03-14T10:38:20","modified_gmt":"2026-03-14T09:38:20","slug":"foretagets-farger","status":"publish","type":"page","link":"https:\/\/www.coeo-group.ai\/sv\/stilguide\/foretagets-farger\/","title":{"rendered":"F\u00f6retagets f\u00e4rger"},"content":{"rendered":"
\"\"<\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/section>
[vc_custom_heading text=”V\u00e5rt varum\u00e4rkes
\nhj\u00e4rtslag.” font_container=”tag:h1|text_align:left” use_theme_fonts=”yes”]<\/div><\/div><\/div>
<\/div><\/div><\/div><\/div>
<\/div>

V\u00e5ra f\u00f6retagsf\u00e4rger<\/strong> \u00e4r mer \u00e4n bara nyanser – de utg\u00f6r den visuella grunden f\u00f6r v\u00e5rt varum\u00e4rkes identitet. En konsekvent anv\u00e4ndning av dessa f\u00e4rger i alla kontaktpunkter s\u00e4kerst\u00e4ller att v\u00e5rt varum\u00e4rke f\u00f6rblir l\u00e4tt att k\u00e4nna igen och v\u00e4cker r\u00e4tt k\u00e4nslor i varje kontakt.<\/p>\n<\/div><\/div>

coeo F\u00e4rgbibliotek (.ase)<\/a><\/div>
<\/div>[vc_custom_heading text=”Prim\u00e4r f\u00e4rg” use_theme_fonts=”yes”]
<\/div>
\"\"<\/div><\/div><\/div><\/div><\/div>
\n
\n HEX<\/span>\n 298FC2<\/span>\n <\/div>\n
\n RGB<\/span>\n 41\/143\/194<\/span>\n <\/div>\n
\n CMYK<\/span>\n76\/26\/0\/0<\/span>\n <\/div>\n
\n Pantone<\/span>\n7689 C<\/span>\n <\/div>\n<\/div>\n<\/div><\/div><\/div><\/div>
<\/div><\/div><\/div>
<\/div><\/div><\/div><\/div>
<\/div>
\"\"<\/div><\/div><\/div><\/div><\/div>

A: Aqua Blue<\/strong><\/p>\n<\/div><\/div>

<\/div>
\n
\n HEX<\/span>\n 298FC2<\/span>\n <\/div>\n
\n RGB<\/span>\n 41\/143\/194<\/span>\n <\/div>\n
\n CMYK<\/span>\n76\/26\/0\/0<\/span>\n <\/div>\n
\n Pantone<\/span>\n7689 C<\/span>\n <\/div>\n<\/div>\n<\/div><\/div><\/div><\/div>

B: Sky Blue (endast f\u00f6r gradientanv\u00e4ndning)<\/strong><\/p>\n<\/div><\/div>

<\/div>
\n
\n HEX<\/span>\n 48A9C5<\/span>\n <\/div>\n
\n RGB<\/span>\n 72\/169\/197<\/span>\n <\/div>\n
\n CMYK<\/span>\n 66\/8\/7\/1<\/span>\n <\/div>\n
\n Pantone<\/span>\n 7702 C<\/span>\n <\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div>
<\/div>[vc_custom_heading text=”Sekund\u00e4ra f\u00e4rger” use_theme_fonts=”yes”]
<\/div>
\"\"<\/div><\/div><\/div><\/div><\/div>
\n
\n HEX<\/span>\n 78BE21<\/span>\n <\/div>\n
\n RGB<\/span>\n 120\/190\/33<\/span>\n <\/div>\n
\n CMYK<\/span>\n 54\/0\/100\/0<\/span>\n <\/div>\n
\n Pantone<\/span>\n 368 C<\/span>\n <\/div>\n<\/div><\/div><\/div><\/div><\/div>
\"\"<\/div><\/div><\/div><\/div><\/div>
\n
\n HEX<\/span>\n 326295<\/span>\n <\/div>\n
\n RGB<\/span>\n 50\/98\/149<\/span>\n <\/div>\n
\n CMYK<\/span>\n 84\/54\/3\/10<\/span>\n <\/div>\n
\n Pantone<\/span>\n 653 C<\/span>\n <\/div>\n<\/div> <\/div><\/div><\/div><\/div><\/div>
<\/div>
\"\"<\/div><\/div><\/div><\/div><\/div>
\n
\n HEX<\/span>\n D00070<\/span>\n <\/div>\n
\n RGB<\/span>\n 208\/0\/112<\/span>\n <\/div>\n
\n CMYK<\/span>\n 0\/100\/0\/0<\/span>\n <\/div>\n
\n Pantone<\/span>\n 226 C<\/span>\n <\/div>\n<\/div> <\/div><\/div><\/div><\/div>
\"\"<\/div><\/div><\/div><\/div><\/div>
\n
\n HEX<\/span>\n FF9425<\/span>\n <\/div>\n
\n RGB<\/span>\n 255\/148\/37<\/span>\n <\/div>\n
\n CMYK<\/span>\n 0\/45\/100\/0<\/span>\n <\/div>\n
\n Pantone<\/span>\n 3588 C<\/span>\n <\/div>\n<\/div> <\/div><\/div><\/div><\/div><\/div>
<\/div>
\"\"<\/div><\/div><\/div><\/div><\/div>
\n
\n HEX<\/span>\n FEDD00<\/span>\n <\/div>\n
\n RGB<\/span>\n 254\/221\/0<\/span>\n <\/div>\n
\n CMYK<\/span>\n 0\/0\/100\/0<\/span>\n <\/div>\n
\n Pantone<\/span>\n Gul C<\/span>\n <\/div>\n<\/div> <\/div><\/div><\/div><\/div>
<\/div><\/div><\/div>
<\/div><\/div><\/div><\/div>
<\/div>[vc_custom_heading text=”Textf\u00e4rg” use_theme_fonts=”yes”]
<\/div>
\"\"<\/div><\/div><\/div><\/div><\/div>
\n
\n HEX<\/span>\n 333333<\/span>\n <\/div>\n
\n RGB<\/span>\n 51\/51\/51<\/span>\n <\/div>\n
\n CMYK<\/span>\n 0\/0\/0\/85<\/span>\n <\/div>\n
\n Pantone<\/span>\n Cool Gray 11 C<\/span>\n <\/div>\n<\/div><\/div><\/div><\/div><\/div>
<\/div><\/div><\/div>
<\/div><\/div><\/div><\/div>
<\/div>[vc_custom_heading text=”Nyanser av gr\u00e5tt” use_theme_fonts=”yes”]
<\/div>
\"\"<\/div><\/div><\/div><\/div><\/div>
\n
\n HEX<\/span>\n 333333<\/span>\n <\/div>\n
\n RGB<\/span>\n 51\/51\/51<\/span>\n <\/div>\n
\n CMYK<\/span>\n 0\/0\/0\/85<\/span>\n <\/div>\n
\n Pantone<\/span>\n Cool Gray 11 C<\/span>\n <\/div>\n<\/div><\/div><\/div><\/div><\/div>
\"\"<\/div><\/div><\/div><\/div><\/div>
\n
\n HEX<\/span>\n CCCCCC<\/span>\n <\/div>\n
\n RGB<\/span>\n 204\/204\/204<\/span>\n <\/div>\n
\n CMYK<\/span>\n 0\/0\/0\/20<\/span>\n <\/div>\n
\n Pantone<\/span>\n Cool Gray 3 C<\/span>\n <\/div>\n<\/div> <\/div><\/div><\/div><\/div><\/div>
<\/div>
\"\"<\/div><\/div><\/div><\/div><\/div>
\n
\n HEX<\/span>\n F7F7F7<\/span>\n <\/div>\n
\n RGB<\/span>\n 247\/247\/247<\/span>\n <\/div>\n
\n CMYK<\/span>\n 0\/0\/0\/5<\/span>\n <\/div>\n
\n Pantone<\/span>\n Cool Gray 1 C<\/span>\n <\/div>\n<\/div><\/div><\/div><\/div><\/div>
\"\"<\/div><\/div><\/div><\/div><\/div>

Anv\u00e4nd aldrig svart!<\/strong><\/p>\n<\/div><\/div>

<\/div>
\n
\n HEX<\/span>\n 000000<\/span>\n <\/div>\n
\n RGB<\/span>\n 0\/0\/0<\/span>\n <\/div>\n
\n CMYK<\/span>\n 0\/0\/0\/100<\/span>\n <\/div>\n<\/div> <\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"[vc_custom_heading text=\"V\u00e5rt varum\u00e4rkes hj\u00e4rtslag.\" font_container=\"tag:h1|text_align:left\" use_theme_fonts=\"yes\"]V\u00e5ra f\u00f6retagsf\u00e4rger \u00e4r mer \u00e4n bara nyanser – de utg\u00f6r den visuella grunden f\u00f6r v\u00e5rt varum\u00e4rkes identitet. En konsekvent anv\u00e4ndning av dessa f\u00e4rger i alla kontaktpunkter s\u00e4kerst\u00e4ller att v\u00e5rt varum\u00e4rke f\u00f6rblir l\u00e4tt att k\u00e4nna igen och v\u00e4cker r\u00e4tt k\u00e4nslor i varje kontakt. coeo F\u00e4rgbibliotek (.ase)[vc_custom_heading text=\"Prim\u00e4r f\u00e4rg\" use_theme_fonts=\"yes\"] HEX 298FC2...","protected":false},"author":2,"featured_media":0,"parent":15907,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-15897","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.coeo-group.ai\/sv\/wp-json\/wp\/v2\/pages\/15897","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.coeo-group.ai\/sv\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.coeo-group.ai\/sv\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.coeo-group.ai\/sv\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.coeo-group.ai\/sv\/wp-json\/wp\/v2\/comments?post=15897"}],"version-history":[{"count":2,"href":"https:\/\/www.coeo-group.ai\/sv\/wp-json\/wp\/v2\/pages\/15897\/revisions"}],"predecessor-version":[{"id":15899,"href":"https:\/\/www.coeo-group.ai\/sv\/wp-json\/wp\/v2\/pages\/15897\/revisions\/15899"}],"up":[{"embeddable":true,"href":"https:\/\/www.coeo-group.ai\/sv\/wp-json\/wp\/v2\/pages\/15907"}],"wp:attachment":[{"href":"https:\/\/www.coeo-group.ai\/sv\/wp-json\/wp\/v2\/media?parent=15897"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}