{"id":15523,"date":"2025-08-23T13:54:00","date_gmt":"2025-08-23T11:54:00","guid":{"rendered":"https:\/\/newsite26.coeo-group.ai\/huisstijlgids\/bedrijfskleuren\/"},"modified":"2026-03-11T18:18:07","modified_gmt":"2026-03-11T17:18:07","slug":"bedrijfskleuren","status":"publish","type":"page","link":"https:\/\/www.coeo-group.ai\/nl\/huisstijlgids\/bedrijfskleuren\/","title":{"rendered":"Bedrijfskleuren"},"content":{"rendered":"
\"\"<\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/section>
[vc_custom_heading text=”De hartslag
\nvan ons merk.” font_container=”tag:h1|text_align:left” use_theme_fonts=”yes”]<\/div><\/div><\/div>
<\/div><\/div><\/div><\/div>
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Onze bedrijfskleuren<\/strong> zijn meer dan alleen tinten – ze vormen de visuele basis van de identiteit van ons merk. Consistent gebruik van deze kleuren op alle contactpunten zorgt ervoor dat ons merk direct herkenbaar blijft en bij elke interactie de juiste emoties oproept.<\/p>\n<\/div><\/div>

coeo kleurbibliotheek (.ase)<\/a><\/div>
<\/div>[vc_custom_heading text=”Primaire kleur” use_theme_fonts=”yes”]
<\/div>
\"\"<\/div><\/div><\/div><\/div><\/div>
\n
\n HEX<\/span>\n 298FC2<\/span>\n <\/div>\n
\n RGB<\/span>\n 41\/143\/194<\/span>\n <\/div>\n
\n CMYK<\/span>\n 76\/26\/0\/0<\/span>\n <\/div>\n
\n Pantone<\/span>\n 7689 C<\/span>\n <\/div>\n<\/div>\n<\/div><\/div><\/div><\/div>
<\/div><\/div><\/div>
<\/div><\/div><\/div><\/div>
<\/div>
\"\"<\/div><\/div><\/div><\/div><\/div>

A: Aqua Blauw<\/strong><\/p>\n<\/div><\/div>

<\/div>
\n
\n HEX<\/span>\n 298FC2<\/span>\n <\/div>\n
\n RGB<\/span>\n 41\/143\/194<\/span>\n <\/div>\n
\n CMYK<\/span>\n 76\/26\/0\/0<\/span>\n <\/div>\n
\n Pantone<\/span>\n 7689 C<\/span>\n <\/div>\n<\/div>\n<\/div><\/div><\/div><\/div>

B: Hemelsblauw (alleen voor kleurverlopen)<\/strong><\/p>\n<\/div><\/div>

<\/div>
\n
\n HEX<\/span>\n 48A9C5<\/span>\n <\/div>\n
\n RGB<\/span>\n 72\/169\/197<\/span>\n <\/div>\n
\n CMYK<\/span>\n 66\/8\/7\/1<\/span>\n <\/div>\n
\n Pantone<\/span>\n 7702 C<\/span>\n <\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div>
<\/div>[vc_custom_heading text=”Secundaire kleuren” use_theme_fonts=”yes”]
<\/div>
\"\"<\/div><\/div><\/div><\/div><\/div>
\n
\n HEX<\/span>\n 78BE21<\/span>\n <\/div>\n
\n RGB<\/span>\n 120\/190\/33<\/span>\n <\/div>\n
\n CMYK<\/span>\n 54\/0\/100\/0<\/span>\n <\/div>\n
\n Pantone<\/span>\n 368 C<\/span>\n <\/div>\n<\/div><\/div><\/div><\/div><\/div>
\"\"<\/div><\/div><\/div><\/div><\/div>
\n
\n HEX<\/span>\n 326295<\/span>\n <\/div>\n
\n RGB<\/span>\n 50\/98\/149<\/span>\n <\/div>\n
\n CMYK<\/span>\n 84\/54\/3\/10<\/span>\n <\/div>\n
\n Pantone<\/span>\n 653 C<\/span>\n <\/div>\n<\/div> <\/div><\/div><\/div><\/div><\/div>
<\/div>
\"\"<\/div><\/div><\/div><\/div><\/div>
\n
\n HEX<\/span>\n D00070<\/span>\n <\/div>\n
\n RGB<\/span>\n 208\/0\/112<\/span>\n <\/div>\n
\n CMYK<\/span>\n 0\/100\/0\/0<\/span>\n <\/div>\n
\n Pantone<\/span>\n 226 C<\/span>\n <\/div>\n<\/div> <\/div><\/div><\/div><\/div>
\"\"<\/div><\/div><\/div><\/div><\/div>
\n
\n HEX<\/span>\n FF9425<\/span>\n <\/div>\n
\n RGB<\/span>\n 255\/148\/37<\/span>\n <\/div>\n
\n CMYK<\/span>\n 0\/45\/100\/0<\/span>\n <\/div>\n
\n Pantone<\/span>\n 3588 C<\/span>\n <\/div>\n<\/div> <\/div><\/div><\/div><\/div><\/div>
<\/div>
\"\"<\/div><\/div><\/div><\/div><\/div>
\n
\n HEX<\/span>\n FEDD00<\/span>\n <\/div>\n
\n RGB<\/span>\n 254\/221\/0<\/span>\n <\/div>\n
\n CMYK<\/span>\n 0\/0\/100\/0<\/span>\n <\/div>\n
\n Pantone<\/span>\n Geel C<\/span>\n <\/div>\n<\/div> <\/div><\/div><\/div><\/div>
<\/div><\/div><\/div>
<\/div><\/div><\/div><\/div>
<\/div>[vc_custom_heading text=”Tekstkleur” use_theme_fonts=”yes”]
<\/div>
\"\"<\/div><\/div><\/div><\/div><\/div>
\n
\n HEX<\/span>\n 333333<\/span>\n <\/div>\n
\n RGB<\/span>\n 51\/51\/51<\/span>\n <\/div>\n
\n CMYK<\/span>\n 0\/0\/0\/85<\/span>\n <\/div>\n
\n Pantone<\/span>\n Grijs 11 C<\/span>\n <\/div>\n<\/div><\/div><\/div><\/div><\/div>
<\/div><\/div><\/div>
<\/div><\/div><\/div><\/div>
<\/div>[vc_custom_heading text=”Grijze tinten” use_theme_fonts=”yes”]
<\/div>
\"\"<\/div><\/div><\/div><\/div><\/div>
\n
\n HEX<\/span>\n 333333<\/span>\n <\/div>\n
\n RGB<\/span>\n 51\/51\/51<\/span>\n <\/div>\n
\n CMYK<\/span>\n 0\/0\/0\/85<\/span>\n <\/div>\n
\n Pantone<\/span>\n Grijs 11 C<\/span>\n <\/div>\n<\/div><\/div><\/div><\/div><\/div>
\"\"<\/div><\/div><\/div><\/div><\/div>
\n
\n HEX<\/span>\n CCCCCC<\/span>\n <\/div>\n
\n RGB<\/span>\n 204\/204\/204<\/span>\n <\/div>\n
\n CMYK<\/span>\n 0\/0\/0\/20<\/span>\n <\/div>\n
\n Pantone<\/span>\n Grijs 3 C<\/span>\n <\/div>\n<\/div> <\/div><\/div><\/div><\/div><\/div>
<\/div>
\"\"<\/div><\/div><\/div><\/div><\/div>
\n
\n HEX<\/span>\n F7F7F7<\/span>\n <\/div>\n
\n RGB<\/span>\n 247\/247\/247<\/span>\n <\/div>\n
\n CMYK<\/span>\n 0\/0\/0\/5<\/span>\n <\/div>\n
\n Pantone<\/span>\n Grijs 1 C<\/span>\n <\/div>\n<\/div><\/div><\/div><\/div><\/div>
\"\"<\/div><\/div><\/div><\/div><\/div>

Gebruik nooit zwart!<\/strong><\/p>\n<\/div><\/div>

<\/div>
\n
\n HEX<\/span>\n 000000<\/span>\n <\/div>\n
\n RGB<\/span>\n 0\/0\/0<\/span>\n <\/div>\n
\n CMYK<\/span>\n 0\/0\/0\/100<\/span>\n <\/div>\n<\/div> <\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"[vc_custom_heading text=\"De hartslag van ons merk.\" font_container=\"tag:h1|text_align:left\" use_theme_fonts=\"yes\"]Onze bedrijfskleuren zijn meer dan alleen tinten – ze vormen de visuele basis van de identiteit van ons merk. Consistent gebruik van deze kleuren op alle contactpunten zorgt ervoor dat ons merk direct herkenbaar blijft en bij elke interactie de juiste emoties oproept. coeo kleurbibliotheek (.ase)[vc_custom_heading text=\"Primaire kleur\"...","protected":false},"author":2,"featured_media":0,"parent":15513,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-15523","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.coeo-group.ai\/nl\/wp-json\/wp\/v2\/pages\/15523","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.coeo-group.ai\/nl\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.coeo-group.ai\/nl\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.coeo-group.ai\/nl\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.coeo-group.ai\/nl\/wp-json\/wp\/v2\/comments?post=15523"}],"version-history":[{"count":2,"href":"https:\/\/www.coeo-group.ai\/nl\/wp-json\/wp\/v2\/pages\/15523\/revisions"}],"predecessor-version":[{"id":15525,"href":"https:\/\/www.coeo-group.ai\/nl\/wp-json\/wp\/v2\/pages\/15523\/revisions\/15525"}],"up":[{"embeddable":true,"href":"https:\/\/www.coeo-group.ai\/nl\/wp-json\/wp\/v2\/pages\/15513"}],"wp:attachment":[{"href":"https:\/\/www.coeo-group.ai\/nl\/wp-json\/wp\/v2\/media?parent=15523"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}